ELYSIAN TRADE LIMITED (“we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, store, and disclose your data when you use our e-commerce platform (the “Site”) to purchase sports jerseys and related products, or interact with our services (collectively, “Services”). By accessing or using our Services, you acknowledge that you have read, understood, and agree to the terms of this Policy.
1. Information We Collect
We collect personal information to fulfill orders, provide customer support, and improve your experience. The types of data we gather include:
- Personal Identification Information: Name, email address, phone number, shipping and billing addresses, and date of birth (if required for age verification, e.g., in regions with specific consumer protection laws).
- Payment Information: Credit/debit card details, bank account information, or payment processor data (e.g., PayPal, Stripe). Note: We do not store full payment details—this information is encrypted and processed by our licensed payment service providers.
- Usage Data: Information about how you interact with the Site, such as IP address, browser type, device model, operating system, pages visited, time spent on the Site, and referral sources. This data is collected via cookies and similar tracking technologies (see Section 3).
- Order-Related Data: Details of your purchases (e.g., jersey type, size, quantity), order history, and communication about your orders (e.g., email confirmations, support tickets).
- Voluntary Information: Feedback, survey responses, or information you provide when contacting our customer service team.
2. How We Use Your Information
We use your personal information only for legitimate business purposes, as permitted by applicable laws (e.g., the General Data Protection Regulation (GDPR) for EU residents, the California Consumer Privacy Act (CCPA) for California residents):
- Fulfill Orders: Process your purchases, arrange shipping, send order confirmations, and provide updates on delivery status.
- Provide Customer Support: Respond to your inquiries, resolve issues (e.g., returns, exchanges), and communicate with you about your account or orders.
- Improve Our Services: Analyze usage data to enhance the Site’s functionality, optimize product offerings (e.g., adding popular jersey designs), and personalize your experience (e.g., suggesting products based on past purchases).
- Marketing and Promotions: Send you information about new products, discounts, or exclusive offers, but only if you have opted in to receive such communications. You may unsubscribe at any time via the “unsubscribe” link in our emails.
- Compliance with Laws: Ensure adherence to legal obligations, such as tax regulations, consumer protection laws, and fraud prevention (e.g., verifying your identity to prevent unauthorized transactions).
3. Cookies and Tracking Technologies
We use cookies (small text files stored on your device) and similar technologies (e.g., web beacons, pixels) to collect usage data. These tools help us:
- Remember your preferences (e.g., language settings, saved shipping addresses).
- Track the performance of our marketing campaigns.
- Prevent fraud and secure the Site.
You can manage cookie settings through your browser (e.g., block or delete cookies), but disabling essential cookies may limit your ability to use certain features of the Site (e.g., completing a purchase).
4. Disclosure of Your Information
We do not sell your personal information to third parties. We may share your data only with trusted partners who assist us in providing our Services, and who are contractually obligated to protect your information:
- Payment Processors: Licensed providers (e.g., PayPal, Stripe) that process your payments securely.
- Shipping and Logistics Partners: Courier services (e.g., DHL, FedEx) that deliver your orders, who receive only the information needed to complete delivery (e.g., name, shipping address).
- Service Providers: Companies that help with Site maintenance, data analysis, or customer support (e.g., IT service providers, email marketing platforms).
- Legal Authorities: We may disclose your information if required by law (e.g., in response to a court order, subpoena, or request from a regulatory body) or to protect our rights, property, or the safety of our customers or employees.
5. Data Security
We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:
- Encryption of data in transit (via SSL/TLS protocols) and at rest (using secure servers).
- Regular security audits and updates to our systems.
- Access controls that limit employee access to personal information (only authorized staff may access data for legitimate business purposes).
While we strive to protect your data, no online platform is 100% secure. We cannot guarantee absolute security, and you assume some risk when sharing information online.
6. Your Rights
Depending on your location, you may have the following rights regarding your personal information, as required by applicable laws:
- Access: Request a copy of the personal information we hold about you.
- Correction: Ask to update or correct inaccurate or incomplete data.
- Erasure: Request the deletion of your personal information (subject to legal exceptions, e.g., if we need to retain data to fulfill a contract).
- Restriction: Ask us to limit the use of your data (e.g., if you dispute its accuracy).
- Data Portability: Request a copy of your data in a structured, machine-readable format (to transfer to another service provider).
- Opt-Out: Unsubscribe from marketing communications at any time.
To exercise these rights, please contact us at [email protected]. We will respond to your request within a reasonable timeframe (as required by law, e.g., 30 days under the GDPR).
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. For example:
- Order-related data is retained for 7 years to comply with tax and consumer protection laws.
- Marketing data is retained until you unsubscribe from communications.
Once data is no longer needed, we securely delete or anonymize it.
8. Children’s Privacy
Our Services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If we learn that we have collected data from a child under 16, we will delete it immediately. Parents or guardians who believe their child has shared information with us may contact us to request deletion.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of material changes by posting the updated Policy on the Site and, if required by law, sending you a direct notification (e.g., via email). The “Last Updated” date at the top of this Policy will indicate when changes were made. We encourage you to review this Policy periodically.
10. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us at:
ELYSIAN TRADE LIMITED
Email: [email protected]
Address: RM 1603, 16/F,TUNG NING BUILDING, NO.125-126 CONNAUGHT RD CENTRAL, SHEUNG WAN, HONG KONG
Phone: +852 52060774
Last Updated: November 12, 2025
